SNEB Journal Club 1: A Point-of-Purchase Intervention Using Grocery Store Tour Podcasts About Omega-3s

(Recorded 9/25/17)

Speakers: Debra M. Palmer-Keenan, PhD, Rutgers University and Deepika Bangia, PhD, Public Health Solutions

A Point-of-Purchase Intervention Using Grocery Store Tour Podcasts About Omega-3s Increases Long-Term Purchases of Omega-3–Rich Food Items

Descriptive statistics were performed on demographic characteristics. Wilcoxon signed-rank tests were used to assess whether food purchases increased from 6 months before to 6 months after intervention. Correlations assessed the relationship between intentions to purchase n-3–rich foods expressed on the intervention day with actual long-term n-3–rich food purchases. Nonparametric Kruskal-Wallis ANOVAs and Wilcoxon signed-rank tests were used to analyze differences between changes made and demographic variables (ie, participants’ gender, race, and education levels). 

Learning Objectives: 

  1. Recognize the scope of nutrition education point of purchase interventions that have been done in supermarkets.
  2. Interpret how mobile technologies, particularly podcasts, can be used to offer ongoing nutrition education support to their clients.
  3. Describe types of omega-3s fatty acids and distinguish between the different n-3 fats with regard to their specific benefits and sources. 
  4. Understand that shopping at the supermarket is a teachable moment for many shoppers.  

Dr. Debra Palmer Keenan, a past president of SNEB, is a Nutrition Specialist for Rutgers Cooperative Extension and a faculty member at Rutgers Department of Nutritional Sciences.  Dr. Keenan brings a unique set of skills to the field of nutrition education. 

She holds two Masters of Education degrees, one in Community Health Promotion and the other in Nutrition Education, both from the University of Cincinnati.  She also holds a doctoral degree in Nutrition Education from Penn State.

In her role as Extension Specialist, Dr. Palmer Keenan:

  • Works on Urban, Limited Resource Community Nutrition issues
  • Has a research and extension program in community nutrition which involves development, implementation and evaluation of nutrition education programs
  • Provides statewide leadership for the Expanded Food & Nutrition Education Program (EFNEP)
  • Develops and tests research methods that are appropriate for examining community nutrition issues.

Dr. Keenan's primary research area surrounds issues related to the effective delivery and evaluation of nutrition education for limited resource urban audiences. 

Deepika worked as a Dietitian and Nutrition Professional in India and moved to the United States to get her Ph.D. in Nutrition Education Research from Rutgers University. She has international experience in public health research and project management in non-profit organizations, academic institutions, hospitals, and the food industry.  She currently works with Public Health Solutions as Program Evaluation Manager for their Neighborhood WIC program.