Determinants of Food Label Use among Supermarket Shoppers: A Singaporean Perspective

Speaker: by Santosh Vijaykumar, PhD, Research Fellow at Nanyang Technological University's Center of Social Media Innovations for Communities

Learning Objectives:

1. State of food labeling in Singapore

2. Role of social norms in influencing food label use

3. Implications of study for food label research from theoretical and practical perspectives